2023 Toyota RAV4 Prime Overview

2023 Toyota RAV4 Prime

2023 Toyota RAV4 Prime Review

Find a New Toyota RAV4 Prime in your area!

Browse 33 Toyota RAV4 Prime listings nationwide.

The RAV4 aims to be the "Goldilocks" of crossovers; its big enough that it doesn't simply feel like a lifted compact car, but also small enough that its size never really gets in the way during everyday driving. It's short enough that it makes perfect sense in the city, but it isn't in any way simply pretending to be an SUV, when the need for off roading arises. Toyota has also made a serious push for fuel economy with this generation. Introducing Toyota's most advanced plug-in hybrid to date, combines Toyota's reliable gas engine with a new electrified hybrid system. The electrified powertrain provides instant acceleration and torque compared to petrol engines, making it the fastest RAV4 in the lineup and well above many of its direct competitors.
  • FOG LIGHT ACCENT (TMS) (PPO)
  • WIND CHILL PEARL/MIDNIGHT BLACK METALLIC
  • SILVER SKY METALLIC/MIDNIGHT BLACK METALLIC
  • MAGNETIC GRAY METALLIC/MIDNIGHT BLACK METALLIC
  • BLUEPRINT/MIDNIGHT BLACK METALLIC
  • SUPERSONIC RED/MIDNIGHT BLACK METALLIC
  • ALL WEATHER FLOOR LINERS & CARGO LINER (TMS) (PPO)
  • BLACKOUT EMBLEM OVERLAYS (TMS) (PPO)
  • PAINT PROTECTION FILM (TMS) (PPO)
  • ROOF RACK CROSS BARS (TMS) (PPO)
  • FIRST AID KIT (TMS) (PPO)
  • QUICK CHARGE CABLES (TMS) (PPO)
  • BODY SIDE MOLDING (TMS) (PPO)
  • CARPET FLOOR MATS/CARGO MAT (TMS) (PPO)
  • WEATHER PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Rain Sensing Wipers w/De-Icer Function
  • DOOR EDGE GUARD (TMS) (PPO)
  • DOOR SILL PROTECTOR (TMS) (PPO)
  • BLACK, SOFTEX SEAT TRIM
  • BLACK, MIXED MEDIA SEAT TRIM -inc: SofTex trim and fabric seat inserts
  • REAR BUMPER APPLIQUE (TMS) (PPO)
  • 50 STATE EMISSIONS
  • SPIDER CARGO NET (TMS) (PPO)
  • LOWER BODY GRAPHIC (TMS) (PPO)
  • HEATED REAR OUTBOARD SEATS
  • FOG LIGHT ACCENT & LOWER BODY GRAPHIC (TMS) (PPO)
  • MUDGUARD (TMS) (PPO)
  • STANDARD PAINT
  • SPECIAL COLOR
  • PREMIUM PACKAGE -inc: Digital Rearview Mirror w/HomeLink, Memory Driver's Seat, two-position memory function, Bird's Eye View Camera, perimeter scan, overhead 360 degree view in low-speed drive and reverse and curb view, Heated & Ventilated Front Seats, Heated Rear Outboard Seats, Power Adjustable Passenger Seat, 4-way power adjustable controls and seatback pocket, 1 Accessory Outlet, Front & Rear Parking Assist, automated braking, PVM Peripheral Monitor Camera, 120V/1500-Watt Cargo Area Power Outlet, Panoramic Moonroof, front power tilt/slide, Head-Up Display, 10" color display w/speedometer, navigation and Hybrid System Indicator, 5 Door Smart Power Locks, hands-free foot-activated power rear liftgate w/jam protection, Ventilated Front Seats
  • PROTECTION PACKAGE (TMS) (PPO)
  • RUNNING BOARD (TMS) (PPO)
  • UNIVERSAL TABLET HOLDER (TMS) (PPO)
  • INTEGRATED DASH CAM (TMS) (PPO)
  • WHEEL LOCK (TMS) (PPO)
Price $48,310 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain
(SE)
XSE
  • WIND CHILL PEARL/MIDNIGHT BLACK METALLIC
  • SILVER SKY METALLIC/MIDNIGHT BLACK METALLIC
  • MAGNETIC GRAY METALLIC/MIDNIGHT BLACK METALLIC
  • BLUEPRINT/MIDNIGHT BLACK METALLIC
  • SUPERSONIC RED/MIDNIGHT BLACK METALLIC
  • SOUTHEAST REGION ADMIN FEE (Regional) Retail only.
  • WEATHER PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Rain Sensing Wipers w/De-Icer Function
  • BLACK, SOFTEX SEAT TRIM
  • BLACK, MIXED MEDIA SEAT TRIM -inc: SofTex trim and fabric seat inserts
  • 50 STATE EMISSIONS
  • HEATED REAR OUTBOARD SEATS
  • STANDARD PAINT
  • SPECIAL COLOR
  • PREMIUM PACKAGE -inc: Digital Rearview Mirror w/HomeLink, Memory Driver's Seat, two-position memory function, Bird's Eye View Camera, perimeter scan, overhead 360 degree view in low-speed drive and reverse and curb view, Heated & Ventilated Front Seats, Heated Rear Outboard Seats, Power Adjustable Passenger Seat, 4-way power adjustable controls and seatback pocket, 1 Accessory Outlet, Front & Rear Parking Assist, automated braking, PVM Peripheral Monitor Camera, 120V/1500-Watt Cargo Area Power Outlet, Panoramic Moonroof, front power tilt/slide, Head-Up Display, 10" color display w/speedometer, navigation and Hybrid System Indicator, 5 Door Smart Power Locks, hands-free foot-activated power rear liftgate w/jam protection, Ventilated Front Seats
Price $48,310 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain
(GS)
XSE
  • WIND CHILL PEARL/MIDNIGHT BLACK METALLIC
  • SILVER SKY METALLIC/MIDNIGHT BLACK METALLIC
  • MAGNETIC GRAY METALLIC/MIDNIGHT BLACK METALLIC
  • BLUEPRINT/MIDNIGHT BLACK METALLIC
  • SUPERSONIC RED/MIDNIGHT BLACK METALLIC
  • WEATHER PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Rain Sensing Wipers w/De-Icer Function
  • BLACK, SOFTEX SEAT TRIM
  • BLACK, MIXED MEDIA SEAT TRIM -inc: SofTex trim and fabric seat inserts
  • 50 STATE EMISSIONS
  • HEATED REAR OUTBOARD SEATS
  • STANDARD PAINT
  • SPECIAL COLOR
  • PREMIUM PACKAGE -inc: Digital Rearview Mirror w/HomeLink, Memory Driver's Seat, two-position memory function, Bird's Eye View Camera, perimeter scan, overhead 360 degree view in low-speed drive and reverse and curb view, Heated & Ventilated Front Seats, Heated Rear Outboard Seats, Power Adjustable Passenger Seat, 4-way power adjustable controls and seatback pocket, 1 Accessory Outlet, Front & Rear Parking Assist, automated braking, PVM Peripheral Monitor Camera, 120V/1500-Watt Cargo Area Power Outlet, Panoramic Moonroof, front power tilt/slide, Head-Up Display, 10" color display w/speedometer, navigation and Hybrid System Indicator, 5 Door Smart Power Locks, hands-free foot-activated power rear liftgate w/jam protection, Ventilated Front Seats
Price $48,455 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain
  • ICE CAP
  • SILVER SKY METALLIC
  • FOG LIGHT ACCENT (TMS) (PPO)
  • MAGNETIC GRAY METALLIC
  • MIDNIGHT BLACK METALLIC
  • ALL WEATHER FLOOR LINERS & CARGO LINER (TMS) (PPO)
  • BLACKOUT EMBLEM OVERLAYS (TMS) (PPO)
  • PAINT PROTECTION FILM (TMS) (PPO)
  • ROOF RACK CROSS BARS (TMS) (PPO)
  • SUPERSONIC RED
  • FIRST AID KIT (TMS) (PPO)
  • QUICK CHARGE CABLES (TMS) (PPO)
  • BLUEPRINT
  • BODY SIDE MOLDING (TMS) (PPO)
  • CARPET FLOOR MATS/CARGO MAT (TMS) (PPO)
  • WEATHER & MOONROOF PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Tilt & Slide Moonroof, Rain Sensing Wipers w/De-Icer Function, Heated Rear Outboard Seats
  • DOOR EDGE GUARD (TMS) (PPO)
  • DOOR SILL PROTECTOR (TMS) (PPO)
  • REAR BUMPER APPLIQUE (TMS) (PPO)
  • BLACK, FABRIC SEAT TRIM
  • 50 STATE EMISSIONS
  • FRAMELESS HOMELINK MIRROR (TMS) (PPO)
  • SPIDER CARGO NET (TMS) (PPO)
  • LOWER BODY GRAPHIC (TMS) (PPO)
  • FOG LIGHT ACCENT & LOWER BODY GRAPHIC (TMS) (PPO)
  • MUDGUARD (TMS) (PPO)
  • STANDARD PAINT
  • SPECIAL COLOR
  • PROTECTION PACKAGE (TMS) (PPO)
  • RUNNING BOARD (TMS) (PPO)
  • UNIVERSAL TABLET HOLDER (TMS) (PPO)
  • WHEEL LOCK (TMS) (PPO)
Price $44,440 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain
(GS)
SE
  • ICE CAP
  • SILVER SKY METALLIC
  • MAGNETIC GRAY METALLIC
  • MIDNIGHT BLACK METALLIC
  • SUPERSONIC RED
  • BLUEPRINT
  • WEATHER & MOONROOF PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Tilt & Slide Moonroof, Rain Sensing Wipers w/De-Icer Function, Heated Rear Outboard Seats
  • BLACK, FABRIC SEAT TRIM
  • 50 STATE EMISSIONS
  • STANDARD PAINT
  • SPECIAL COLOR
Price $44,585 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain
(SE)
SE
  • ICE CAP
  • SILVER SKY METALLIC
  • MAGNETIC GRAY METALLIC
  • MIDNIGHT BLACK METALLIC
  • SUPERSONIC RED
  • BLUEPRINT
  • SOUTHEAST REGION ADMIN FEE (Regional) Retail only.
  • WEATHER & MOONROOF PACKAGE -inc: 3-Spoke Heated Leather Steering Wheel, Tilt & Slide Moonroof, Rain Sensing Wipers w/De-Icer Function, Heated Rear Outboard Seats
  • BLACK, FABRIC SEAT TRIM
  • 50 STATE EMISSIONS
  • STANDARD PAINT
  • SPECIAL COLOR
Price $44,440 MSRP
Body Style suv
Engine
Seating 5
Fuel Economy MPG city
MPG highway
Drivetrain